- Plumbing & Maintenance Services: "We don't have any imagination, understanding of branding, or time to spend worrying about acronyms..."
- Bob's Plumbing: "I'm either a friendly local owner-operator, or a multi-national franchise masquerading as one".
- Freedman, Loorie, Sing, D'Angalo, Longe & Wynded: "We should have thought of a better naming system before taking on new partners".
- A Cut Above Hair Salon: "We like puns, but we think the jury is still out on originality".
- Subiaco Plumbing: "If our business grows, we're either going to limit ourselves or find ourselves increasingly inaccurately named".
- DynaForce Phantom Shield Excelsior Industries: "We've spent a lot more time thinking about our business name than our business model".
- MPMC AmChinCo.: "We're such a massive profit-making conglomerate that it doesn't really matter what our name is anymore".
